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‘There Is a Shift Taking Place’: The Rise of the Influencer-Worker
More and more creators are opting to keep their day jobs.
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Amid Slashes to Advertising Budgets, Creators Are Preparing for a Looming Recession
‘These budget cuts may affect my life as a creator just as they would affect any other employee.’
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Twitter Isn’t Dead: What Happened to Platforms Hailed As the Alternative?
Here’s what creators need to know about Hive Social and Mastodon.
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TikTokers Are Obsessed With the Koopa Troopa Dance Trend
One of Mario’s most famous, and abused, enemies went absolutely viral on the app.
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‘I Do Not Get the Brand Deals, Media Coverage, and Opportunities Most Influencers Get’: Transgender Creator of ‘Christian Girl Autumn’ Trend Speaks Out Amid ‘Financial Struggles’
‘It’s frustrating knowing that I have impacted pop culture in many ways, yet I never reaped any financial benefits from it.’
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Sitcom Star Valerie Bertinelli Changes Name to Elon Musk on Twitter To Retweet Left-Leaning Posts, Sparking Debate
Twitter Blue’s implications for the creator economy remain a mixed bag.
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Is the Pressure to ‘Contentify’ Our Daily Lives Taking the Fun Out of Social Media?
The urge to ‘contentify’ my life started to make social media more daunting than enjoyable.
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From American Girl Dolls to Lockdown TikTok, Nostalgia Is Moving Faster Than Ever—And Fueling Online Meme Culture
Experts unpack how and why nostalgia became such a key influence and driver of online culture.
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Real Estate Influencers Say TikTok and Instagram Are Altering the Industry
Clients are turning to real estate creators to help them navigate the oft-confusing market.
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Pinterest’s Invite-Only Platform Shuffles Is Gen Z’s New Favorite App
The platform inspires creativity over competition.
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