Passionfruit

Steven Asarch

Steven Asarch is an internet culture reporter who lives on Twitch and YouTube. After graduating from Baruch College, he wrote for IBT Media, Newsweek, and Insider. In 2021, he executive produced the docu-series “Onision in Real Life” on Discovery +.

  • When Memes Rot, They Evolve
    Personalities

    When Memes Rot, They Evolve

    What is a meme’s final form?

    By

    Steven Asarch

    February 5, 2025
  • The MrBeast Brand Is Coming to Las Vegas With The MrBeast Experience
    Personalities

    The MrBeast Brand Is Coming to Las Vegas With The MrBeast Experience

    Will you gamble with Jimmy Donaldson?

    By

    Steven Asarch

    January 29, 2025
  • Should Youtubers Hold Themselves to Journalistic Ethics? The Size of their Audience Suggests So.
    Culture

    Should Youtubers Hold Themselves to Journalistic Ethics? The Size of their Audience Suggests So.

    When do creators become journalists?

    By

    Steven Asarch

    January 27, 2025
  • Is MrBeast Buying TikTok?
    Personalities

    Is MrBeast Buying TikTok?

    More importantly, should he?

    By

    Steven Asarch

    January 22, 2025
  • TikTok Secrets Exposed: The Threat Of Shutdown Lead To A Wave of Confessions
    Platforms

    TikTok Secrets Exposed: The Threat Of Shutdown Lead To A Wave of Confessions

    January 19 was supposed to be the day TikTok closed forever in the United States. The US government decided that the video-hosting platform threatened national security and must be sold away from Chinese company ByteDance. Before its fond farewell, many creators fearing losing their platforms chose to have one last hurrah and air out their…

    By

    Steven Asarch

    January 21, 2025
  • What Rednote Is Like for a TikTok Refugee
    Platforms

    What Rednote Is Like for a TikTok Refugee

    Mornings have started the same for me in the past few years. I wake up to the whirling sounds of our automatic cat feeder, scratch someplace inappropriate, and grab my phone. The bright illuminating light triggers my lizard brain to look for a hit of dopamine, opening TikTok to doom scroll. For a few minutes…

    By

    Steven Asarch

    January 16, 2025
  • MrBeast’s Reddit Problem
    Personalities

    MrBeast’s Reddit Problem

    Is Reddit out to get MrBeast?

    By

    Steven Asarch

    January 13, 2025
  • David Dobrik’s Return to Vlogging Has Me Uneasy
    Personalities

    David Dobrik’s Return to Vlogging Has Me Uneasy

    For better or worse, Dobrik is back.

    By

    Steven Asarch

    January 8, 2025
  • 2025 Could Be the Year of the Internet Edge Lord
    Culture

    2025 Could Be the Year of the Internet Edge Lord

    For better, but mostly just worse.

    By

    Steven Asarch

    January 6, 2025
  • What Happens When You Give MrBeast a Bad Review?
    Personalities

    What Happens When You Give MrBeast a Bad Review?

    One IGN reviewer recently found out.

    By

    Steven Asarch

    December 23, 2024
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