CREATOR ECONOMY NEWSLETTER
Issue 54 | July 28, 2022
Webtoon is booming in popularity, and it’s offering a number of different monetization options for its popular creators. Independent artists are producing stories historically left out of mainstream comics and finding engaged audiences that allow them to make decent money off of their work. Passionfruit reporter Grace Stanley spoke to creators on Webtoon, as well as its vice president of content David Lee, about what it’s like to publish and earn on the platform.
– Daysia Tolentino, Passionfruit Editor
FROM THE INSIDE
Webtoon’s vice president of content David Lee shares how creators can monetize their comics
“This industry would not exist without creators.”
By Grace Stanley, Passionfruit Reporter
PARTNERSHIP WATCH
KREW shares the lessons they’ve learned about launching merch—and discuss partnership with Warren James
“We just wanted to push towards creating a brand that is for everyone”
By Grace Stanley, Passionfruit Reporter
IN THE BIZ
- Adam Mosseri responded to backlash over proposed changes to Instagram, including criticism from the Kardashians.
- Mosseri’s response comes after last weekend’s creator protest against the app’s harsh moderation at Instagram HQ in New York City. (via Buzzfeed News)
- Creators are pivoting to chat apps like Discord and Geneva to cultivate their communities. (via the Washington Post)
- Documents revealed how Roblox prepared to comply with Chinese censorship when it launched a version of its game in the country. (via Vice)
TIKTOK MADE ME DO IT
A great party idea for my fellow Tumblr vets.
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