Creators can learn a lot from Kai Cenat. The streamer has become one of the most successful online figures on Earth, with 16.2 million Twitch subscribers. He’s collaborated with companies like the NFL, Nike, and McDonald’s among others. Kai has broken Twitch records with streaming events like his 30-day, 24-hour subathon, with guests like Kevin Hart and Bill Nye.
Now, he wants to let fellow creators in on the secret of his success. Kai has announced he wants to start a “streaming university.”
“I’m going to rent out a university over a course of a weekend. It will be streaming university. Okay? I’m going to rent it out,” Cenat said during a Feb. 13 stream. “I’m going to put out enrolls and applications of people to enroll into the university, no matter if you’re big, no matter if you’re a small streamer, you can stream the entire weekend.”
How Would Streamer University Work?
Describing himself as “principal,” Cenat promised students would get the full university experience, including dorms and classes by experts in their field. However, these teachers won’t be academics: they’ll be fellow successful creators.
“I would love to do some sh*t where, science, Mark Rober is the professor for that day, and he’s doing crazy experiments for everybody’s stream,” he said. “Say there is a financial class, MrBeast in that motherf***er.”
Like any university, some students might get rejected the first time round: but Cenat said that those who don’t get in would be welcome to re-apply.
Cenat won’t be the first person or organization to offer lessons for creators. Fellow creators Colin and Samir teamed up with platform Kajabi to deliver a 30-day ‘Creator Start-Up’ program. In Ireland, there’s an entire university degree dedicated to influencing. So, whether Cenat is serious about this or not, there’s clearly a huge appetite for influencer education.
The question now is whether Cenat intends to try and push this idea forward. If he doesn’t, we wouldn’t be surprised to see someone else step up and try it.
