🔊 Dhar Mann Studios Accused of Cultivating ‘Culture of Fear’

CREATOR ECONOMY NEWSLETTER


In this week’s highlighted story, we’re exploring viral protests which began in February 2023 against Dhar Mann Studios, a YouTube empire with over 17 million subscribers. 

In interviews with Passionfruit, four actors and creators who worked for the YouTube channel accused the company of not providing what they deem a fair wage; inadequate food and water on set; having 10-hour work days for child actors; conducting a “smear campaign” against them in the wake of their protests; and of perpetuating a “culture of fear” in the workplace that led to actors feeling silenced. A representative for Dhar Mann Studios also spoke with Passionfruit, vehemently denying all of these claims. 

What unfolded illuminates what can happen when a YouTuber transforms into a full-blown media company and the potential perils that follow.


THE DARK SIDE

Dhar Mann actors allege ‘culture of fear’ underpinning YouTube empire


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ONE GREAT TIP


THE HIGHLIGHT

5 Women’s History TikTokers to follow this International Women’s Day

With hundreds of thousands of years worth of ground to cover, here are just a few of the creators bringing untold women’s histories to light.

By Eve Upton-Clark, Passionfruit Contributor


TIPS AND TRICKS

How a hobby turned into a career: TikTok chef Alejandra Tapia on her rapid rise as a food creator

Alejandra Tapia, also known as @nanajoe19, discusses how she gained and monetized her following on TikTok.

By Adrienne Hunter, Passionfruit Contributor


IN THE BIZ


TIKTOK MADE ME DO IT

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