✂️ Pinterest’s New Collage App Is a Gen Z Fav

CREATOR ECONOMY NEWSLETTER


With social media users craving communities and authenticity (or, at least, a feigned version à la BeReal), Pinterest’s new app Shuffles seems primed to fill their need. Reminiscent of the now-defunct fashion site Polyvore or the aesthetically pleasing collages of Tumblr, Shuffles harkens back to a more casual, creative online experience where the focus of the content was less on the individual creator and more on the collective exchange of ideas. 

As Passionfruit contributor Catherine Shuttleworth writes, “it’s not what you are like, but rather what you like” on Shuffles—at least for now. Zoomers are finding community by creating and sharing mood boards of their shared interests, from fandom to fashion. While the plans for Shuffles’ future are unclear, Shuttleworth describes why people are loving the current beta and the low stakes feel of creating collages out of their Pinterest boards.


SEEKING A TREND FOR THE END OF THE WORLD

Pinterest’s invite-only platform Shuffles is Gen Z’s new favorite app

The platform inspires creativity over competition.

By Catherine Shuttleworth, Passionfruit Contributor

Shuffles collage with cat mushroom flowers and sun with moon caption "the new it girl app

Make the music you love

Turn your love of music into real songs with Music Maker. No experience required! With the intuitive user interface, the new Song Maker AI, and the all-new Beatbox, anyone can unleash their creativity.


TIPS & TRICKS

Gaming creator Jacksepticeye reflects on the evolution of his career

‘It comes with a lot of trial and error, and a lot of practice and experience.’

By Grace Stanley, Passionfruit Reporter


TOOLS REVIEW

4 top lighting setups for YouTubers

In a competitive marketplace, professional-looking videos can give you the edge you need to stand out.

By Rachel Kiley, Passionfruit Contributor


TIKTOK MADE ME DO IT

Content for Creators.

News, tips, and tricks delivered to your inbox twice a week.

Newsletter Signup

Latest Newsletters

  • A Lighthouse Flickers on in Venice

    A Lighthouse Flickers on in Venice

    CREATOR NEWSLETTER Issue #316 | Feb. 18, 2025 – James Del, Publisher PLATFORMS A New YouTube Scam Is Taking Over Creators’ Channels One victim was a creator with 500k subscribers. By Charlotte Colombo, Passionfruit Contributor → READ THE FULL STORY SPONSORED AI’s Hidden Opportunity While Wall Street buzzes about AI’s $80 trillion future, one company quietly leads the charge. This Stock Advisor…

  • The Female Creator Safety Tax

    The Female Creator Safety Tax

    CREATOR NEWSLETTER Issue #315 | Feb. 13, 2025 – Taylor Lorenz, Passionfruit Contributor  CULTURE The Brain Rot Words List Challenge Highlights Zoomer Dadaism On TikTok The kids are wonderful absurdists. By Steven Asarch, Passionfruit Contributor → READ THE FULL STORY SPONSORED AI’s Hidden Opportunity While Wall Street buzzes about AI’s $80 trillion future, one company quietly leads the charge. This Stock Advisor…

  • How To Nail Man on the Street Interviews

    How To Nail Man on the Street Interviews

    CREATOR NEWSLETTER Issue #314 | Feb. 11, 2025 Greetings from New Orleans, where I just went to the Super Bowl, without actually going to the Super Bowl. I’ve spent over a decade doing man on the street interviews, turning my insufferable FOMO into a full-time job. I enjoy asking complete strangers deeply uncomfortable questions, like whether…