💸 Would You Tell This TikToker How Much You Make?

CREATOR ECONOMY NEWSLETTER


The Great Resignation persists as people continue to demand better compensation and working conditions from their jobs. Workers at massive companies like Amazon, Apple, and Starbucks are pushing to unionize for more benefits and protections after the devastation of the COVID-19 pandemic.

A Pew Research Center survey found that one of the top reasons that Americans are quitting is low pay. The survey reported that 56% of people who quit their jobs and found new positions are now making more money. However, it can be hard to know whether you’re being paid adequately or not, as talking about salaries is often seen as taboo.

Enter Salary Transparency Street, a TikTok account run by Hannah Williams which aims to provide candid discussions about wages across industries. Passionfruit contributor Steven Asarch spoke with Williams about her project and how she gets people on the street to open up about how much they make.


TOKWATCH

Salary Transparency Street is demystifying wages on TikTok

“A lot of people now are tired of corporate taking advantage of us.”

By Steven Asarch, Passionfruit Contributor

Salary Transparency Street

FROM THE INSIDE

Mayk CEO Stefán Heinrich Henriquez wants music making to be easier for creators

“I wanted no technical barrier, high self-expression.”

By Grace Stanley, Passionfruit Reporter


TIPS AND TRICKS

Model and style icon Challan shares the good and the bad of blowing up on TikTok

It’s a lot to take in as one individual.”

By Grace Stanley, Passionfruit Reporter


IN THE BIZ

  • Podcast hosting platform Megaphone experienced an 8-hour outage between Monday night and Tuesday morning after its parent company, Spotify, failed to renew its security certificate. (via The Verge)
  • TikTok is testing “Clear Mode” on its app, which would allow users to scroll through videos without distractions like captions or buttons. (via TechCrunch)
  • Bobbi Brown’s new makeup line Jones Road has been all over TikTok lately. Its viral foundation has presented an opportunity for some buyers to cash in on their videos using Bounty, an app that allows consumers to monetize their reviews. (via Fast Company)
  • Instagram and Facebook Reels are rolling out new features that aim to help in the creation, editing, and discoverability of creators’ Reels.

TIKTOK MADE ME DO IT

Buying this mask-proof lipstick ASAP!

Content for Creators.

News, tips, and tricks delivered to your inbox twice a week.

Newsletter Signup

Latest Newsletters

  • Creators Are Growing, Despite Naysayers

    Creators Are Growing, Despite Naysayers

    CREATOR NEWSLETTER Issue #337 | May 1, 2025 Every few years, hot takes flood the internet claiming that the creator economy has peaked. These headlines inevitably rack up millions of pageviews and shares. However, a new report published by the Interactive Advertising Bureau, in collaboration with Harvard Business School professor emeritus John Deighton, shows just how…

  • It’s The White House Creators’ Dinner

    It’s The White House Creators’ Dinner

    CREATOR NEWSLETTER Issue #336 | April 29, 2025 – Liz Plank, Passionfruit Contributor PLATFORMS Spotify Pays Out $100 Million to Creators Money isn’t the only way creators have benefitted. By Charlotte Colombo, Passionfruit Contributor → READ THE FULL STORY SPONSORED These cannabis gummies keep selling out Just 1 can get you feeling right within 5 minutes! Get 20% off your order with code…

  • “Google Doesn’t Consider You Worthy”

    “Google Doesn’t Consider You Worthy”

    CREATOR NEWSLETTER Issue #335 | April 24, 2025 – Taylor Lorenz, Passionfruit Contributor  PLATFORMS Linktree Has Introduced New Ways for Creators To Monetize Their Content The news was first announced on April 23. By Charlotte Colombo, Passionfruit Contributor → READ THE FULL STORY SPONSORED Runners, join the 2025 RunDot Project and receive 2 free months of training. The RunDot Project is an annual research initiative…