😰 Should Creators Complain About Their Jobs?

CREATOR ECONOMY NEWSLETTER

Issue #88 | Dec. 1, 2022

While many creators face unpredictable income, pay disparity, and burnout, the public perception of the influencer lifestyle is often luxurious. Because of this, creators can face a lot of heat when they complain about their jobs.

This week, Passionfruit contributor Eve Upton-Clark spoke with creators and mental healthcare experts about the taxing mental nature of social media careers, and how creators might risk alienating their audiences when speaking out about their workload.

Also, we hear from Passionfruit contributor Catherine Shuttleworth about a unique vision board design platform, which is building a strong niche community and honing in on creators’ needs for self-expression outside of the mainstream.

– Grace Stanley, Newsletter Editor

THE HIGHLIGHT

Amidst burnout and instability, should creators complain about their jobs?

“The job itself is not back-breaking. It’s more mentally taxing, and I think that’s really hard to grasp unless you’re doing it.”

By Eve Upton-Clark, Passionfruit Contributor

→ READ THE FULL STORY

ONE GREAT TIP

“It still is possible to get a $300 Zoom recorder, put something down with your friends, and upload it for free to one of the various podcast distributors. … Just give it a shot. If you’re having fun doing it, it’s really worth doing.”

—Chapo Trap House producer Chris Wade on getting started. Read more in our March 2022 interview.

FROM THE INSIDE

Up-and-coming design platform Landing is growing a niche online community for creators

As more creators seek self-expression and community through their work on social media, apps outside of the mainstream are springing up.

By Catherine Shuttleworth, Passionfruit Contributor

READ THE FULL STORY →

IN THE BIZ

  • Pinterest shut down its Creator Rewards program, which awarded creators with cash for creating high-engagement posts under monthly themes. (via TechCrunch)
  • Meanwhile, Snapchat announced its launch of short-form video “challenges” with cash prizes for creators.
  • YouTuber Unspeakable launched a Lego-themed restaurant. (via the Publish Press)
  • Twitter stopped enforcement of its policy against COVID-19 misinformation. (via NPR)
  • Pearpop, a company that connects creators and brands for paid collabs, raised $18 million. (via Tubefilter)

TIKTOK MADE ME DO IT

We’re loving this trend of using a photo generator to put ourselves in different time periods.

Content for Creators.

News, tips, and tricks delivered to your inbox twice a week.

Newsletter Signup

Latest Newsletters

  • Kill the Hustle-Bro in Your Head

    Kill the Hustle-Bro in Your Head

    CREATOR NEWSLETTER Issue #195 | December 19, 2023 Yesterday, I was scrolling Threads (yes, it’s still around), and I found this quote that I think captures everything wrong with our work culture in the U.S. (shared by journalist Taylor Lorenz). Your classic creator-economy-hustle-culture-bro type writes it: “I’m sure this will piss off certain people, but:…

    By

    Grace Stanley

  • Cornell’s Crash Course for Creators

    Cornell’s Crash Course for Creators

    CREATOR NEWSLETTER Issue #194 | December 14, 2023 There’s this perfect line from Yorgos Lanthimos’ “Poor Things” that I’d love to turn into Passionfruit’s tagline if we can afford the copyrights to the quote. The movie stars Emma Stone as a female Frankenstein named Bella Baxter, whose rapidly evolving intellect has her rejecting her “bride…

    By

    Drew Grant

  • What’s Missing From All These End-of-Year Trend Reports

    What’s Missing From All These End-of-Year Trend Reports

    CREATOR NEWSLETTER Issue #193 | December 12, 2023 It’s December, so of course, my inbox is flooded with a slew of deeply sanitized and eerily optimistic PR emails from social media companies about “end-of-year” trends and predictions. These lists are usually dry, giving an unsurprising select group of creators a pat on the back, but…

    By

    Grace Stanley