CREATOR ECONOMY NEWSLETTER
Issue 67 | September 15, 2022
Wattpad has long been a refuge for readers and writers on the internet looking for stories they couldn’t find in mainstream publishing. The platform has brought us some of the most iconic online fanfics and novels, and subsequently, movies and TV shows. It experimented with monetization options for its most popular writers before, launching Wattpad Stars in 2015, which granted top creators access to professional development resources and revenue.
In June, the company announced a revamped creator monetization effort called the Wattpad Creators Program, which aims to provide hundreds of writers with stipends, mentorship, marketing, and other paid opportunities. Passionfruit reporter Grace Stanley spoke with the platform’s president Jeanne Lam about the details of this new program and how Wattpad seeks to help its writers.
– Daysia Tolentino, Passionfruit Editor
FROM THE INSIDE
Wattpad President Jeanne Lam says the company seeks to empower writers with revamped creator program
“Our goal is for more writers to make a living from writing on Wattpad than anywhere else.”Â
By Grace Stanley, Passionfruit Reporter
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THE HIGHLIGHT
TikToker says she was banned from Live after asking a troll to leave her live stream
“We have to talk TikTok.”
By Grace Stanley, Passionfruit Reporter
IN THE BIZ
- Amazon is launching a fund for top-performing creators on Amp, its live radio app.
- Leaked briefs revealed clothing company Revolve’s posting and compensation expectations of four influencers for New York Fashion Week events. All of the example pitches included slothing credits and no pay. (via Insider—paywalled)
- An investigation by research firm Bot Sentinel found a pattern of unchecked hate speech and harassment directed at famous women like Meghan Markle and Amber Heard from at least two dozen, monetized YouTube channels. (via Rolling Stone)
TIKTOK MADE ME DO IT
A cookie recipe to usher in the fall!
