So, it’s been a pretty uneventful week. No historic, life-altering moments at all. Unsurprisingly, a lot of Passionfruit’s content has had a political tinge to it this week, from interviews with creators like Rob Potylo to a run-down of everything creators are saying about the elections.
As the world gets more uncertain, we’ll just keep chugging along, so here’s everything you missed on Passionfruit this week.
How Rob Potylo Terrorised MAGA Supporters
This week we interviewed Robby Roadstreamer, to garner insight into his hilarious creative process. The creator is an online comedian who specializes in satirizing American culture. As the election revealed deeper political divides in America, we learned how Roadsteamer has incorporated those conflicts into his work.
For the past year he’s “playfully antagonizing MAGA supporters across the country” through comedy. His viral pursuits have ranged from blasting parody songs about abortion and January 6th, to sneaking into a Hulk Hogan event in a teddy bear suit.
Roadstreamer even pretended to be a photographer to enter Steve Bannon’s press conference before asking: “I’m wondering when’s the next insurrection and can we storm the Burger King after this?”
It’s not one to miss — read the full interview here.
Creators React to Results of the 2024 Election
While a number of the biggest creators have eschewed political talk entirely, others have been making their feelings on the results known on social media. Unsurprisingly, the result excited creators like Adin Ross and FaZe Banks. However, for other creators, it was a day of mourning.
Hank Green, for instance, encouraged users to take time away from X, while Hasan Piker urged his audience to begin organizing. It was a day of despair for many, but by sharing their thoughts on the internet, creators showed the public that they’re not alone.
Read the full piece here to see how your favorite creators took the election.
The Rise and Fall of Prime Hydration
From Lunchlys, to MrBeast Burgers, to whatever the heck Pink Sauce was — food startups are a popular hustle among creators. In this long-read, Lon Harris charts the journey of the biggest success story to come out of this new niche: Logan Paul and KSI‘s Prime Hydration energy drinks.
While the drink amassed an estimated $1.2 billion in 2023 sales, that number has completely fallen by 50% in Q1 of 2024. As Prime also faces a class-action lawsuit for so-called “forever chemicals,” it looks like “the hype train seems to have almost completely derailed.”
Quench your thirst for the details here.
How Creators Helped Trump Win the Election
Donald Trump’s win might’ve been a shock if you followed the mainstream media. However, if you’ve spent most of the election cycle online, it shouldn’t come as much of a surprise. As more young men get taken in by right-wing ideology, the majority of this movement is happening on social media.
It’s why Donald Trump spent so much of his campaign trail with the likes of Adin Ross and the Nelk Boys than, say, the New York Times. The cherry on top of all of this was his appearance on Joe Rogan’s podcast; which, as the biggest podcast on Spotify, legitimized Trumpism to a whole new audience.
Check out the full piece here.
Learn How to Make a Playlist on TikTok
Ever wanted to make a playlist on TikTok? Well, you’ve come to the right place. This guide by Jen Glantz covers everything, including best practices and how to theme, activate, update, and share your playlists.
Playlists are essential for any creator because they help you organize and categorize your work, showing your user base the best that you have to offer.
You can read the full guide here.
Passionfruit on YouTube: The Reactorverse season 3, episode 1
In the season 3 premiere of Reactorverse, Eric Rodriguez was joined by Madison and Chris; who are perhaps better known from their YouTube channel MAC (Madison and Chris) Reacts.
Like many reaction creators, Madison and Chris got their start during the pandemic. They’ve since grown exponentially and have become regular reactors, with 59,900 YouTube subscribers to cater for.
After the pair welcomed a newborn baby, Eric caught up with them to see how they’ve balanced their thriving content creation career with their new arrival.
We Reviewed The Viral Camp Snap Camera: Behold Your New Adventure Buddy
As the name implies, Camp Snap Camera was originally designed for youngsters to take to summer camp. But as John-Michael Bond points out, this camera can help you get some “incredible lo-fi shots” and is “a delightful prospect for bloggers, storytellers, travelers, and photographers.”
Durable, light weight, and packing a long lasting battery, this small-but-mightly 8MP sensor camera takes great photos. But do these pros outweigh the cons? Hint: there’s a reason this little wonder has gone viral.
Find out in the full review here.
