✂️ Pinterest’s New Collage App Is a Gen Z Fav

CREATOR ECONOMY NEWSLETTER


With social media users craving communities and authenticity (or, at least, a feigned version à la BeReal), Pinterest’s new app Shuffles seems primed to fill their need. Reminiscent of the now-defunct fashion site Polyvore or the aesthetically pleasing collages of Tumblr, Shuffles harkens back to a more casual, creative online experience where the focus of the content was less on the individual creator and more on the collective exchange of ideas. 

As Passionfruit contributor Catherine Shuttleworth writes, “it’s not what you are like, but rather what you like” on Shuffles—at least for now. Zoomers are finding community by creating and sharing mood boards of their shared interests, from fandom to fashion. While the plans for Shuffles’ future are unclear, Shuttleworth describes why people are loving the current beta and the low stakes feel of creating collages out of their Pinterest boards.


SEEKING A TREND FOR THE END OF THE WORLD

Pinterest’s invite-only platform Shuffles is Gen Z’s new favorite app

The platform inspires creativity over competition.

By Catherine Shuttleworth, Passionfruit Contributor

Shuffles collage with cat mushroom flowers and sun with moon caption "the new it girl app

Make the music you love

Turn your love of music into real songs with Music Maker. No experience required! With the intuitive user interface, the new Song Maker AI, and the all-new Beatbox, anyone can unleash their creativity.


TIPS & TRICKS

Gaming creator Jacksepticeye reflects on the evolution of his career

‘It comes with a lot of trial and error, and a lot of practice and experience.’

By Grace Stanley, Passionfruit Reporter


TOOLS REVIEW

4 top lighting setups for YouTubers

In a competitive marketplace, professional-looking videos can give you the edge you need to stand out.

By Rachel Kiley, Passionfruit Contributor


TIKTOK MADE ME DO IT

Content for Creators.

News, tips, and tricks delivered to your inbox twice a week.

Newsletter Signup

Latest Newsletters

  • 🎉The Streamer Awards, SXSW, and More

    🎉The Streamer Awards, SXSW, and More

    CREATOR ECONOMY NEWSLETTER Issue #116 | Mar. 14, 2023 Hi readers! It was truly a weekend of events. Not only did the Oscars kick off over the weekend with many fashion and film creators in attendance, but on Saturday, hundreds of thousands of fans tuned in to watch one of the most important creator awards…

  • 🔊 Dhar Mann Studios Accused of Cultivating ‘Culture of Fear’

    🔊 Dhar Mann Studios Accused of Cultivating ‘Culture of Fear’

    CREATOR ECONOMY NEWSLETTER Issue #115 | Mar. 9, 2023 In this week’s highlighted story, we’re exploring viral protests which began in February 2023 against Dhar Mann Studios, a YouTube empire with over 17 million subscribers.  In interviews with Passionfruit, four actors and creators who worked for the YouTube channel accused the company of not providing…

  • 💥 MrBeast Sparks Twitter Debate

    💥 MrBeast Sparks Twitter Debate

    CREATOR ECONOMY NEWSLETTER Issue #114 | Mar. 7, 2023 Jimmy Donaldson—aka YouTube stunt, tech, and philanthropy sensation MrBeast—is known for his scale, flashiness, and at times, controversy. Back in February 2023, for example, Donaldson sparked debate after posting a video saying he “cured” 1,000 people of blindness. While some users accused Donaldson of “charity porn,”…