How to Defeat the Algorithm’s Gaping Maw

CREATOR NEWSLETTER

Issue #261 | August 6, 2024

Presented by:

At every VidCon I’ve attended, someone mentions the name Paddy Galloway. It’s not a name most people recognize, but for creator economy conference goers, spending time scrolling through Galloway’s tweets is a bit of a rite of passage.

Galloway himself isn’t exactly the one in the spotlight, but his strategy is. He is regarded in the industry as one of the top YouTube growth experts, working with clients like PrestonPlayz (15.8m subscribers), Loverfella (3.2m subscribers), and the one and only MrBeast (308m subscribers). On his X account, Galloway frequently shares advice for YouTubers.

Passionfruit writer John-Michael Bond read a bunch of Galloway’s tweets about building an audience from scratch so you don’t have to. All that knowledge is compiled into this nifty guide about “defeating the algorithm’s gaping maw.” If you make cool stuff on the internet and want to build an audience, it’s always nice to take some cues from the experts.

– Grace Stanley, Deputy Editor

TIPS & TRICKS

Paddy Galloway’s 12-Step Process for Building a New YouTube Channel in a Year

Learn from the master for free.

By John-Michael Bond, Passionfruit Contributor

Paddy Galloway with youtube background

→ READ THE FULL STORY

Ready to expand your reach—and earnings? Turn your knowledge into an online course today.

Teachable creators average six figures in lifetime earnings, thanks to the platform’s easy, customizable digital products. From courses and coaching to memberships and community, start generating income you can count on today.

Explore Teachable

IN THE BIZ

PLATFORMS

YouTube Should Bring Back the Dislike Count

In 2021, YouTube made the dislike count private across the platform. It’s time to bring it back. 

By Steven Asarch, Passionfruit Contributor

READ THE FULL STORY →

PLATFORMS

Meta Tries To Strike Deals With Hollywood Stars for AI Projects

Meta is offering millions to secure AI voice projects with celebrities like Judi Dench and Awkwafina. 

By Charlotte Colombo, Passionfruit Contributor

READ THE FULL STORY →

UPCOMING EVENTS

CHARLI MADE ME DO IT

It’s brat summer y’all. Happy creating.

Copyright © 2024 Passionfruit, All rights reserved.

You are receiving this email because you signed up to get the latest tips, tricks,
and trends in the creator economy from Passionfruit.

Have an idea for our next big story or want to get featured? Email us at tips@passionfru.it

Don’t want to hear from us anymore?
Click here to unsubscribe 

To view in your browser click here 

Content for Creators.

News, tips, and tricks delivered to your inbox twice a week.

Newsletter Signup

Latest Newsletters

  • Fake News: Influencers Didn’t Kill Journalism. Wall Street Did. 

    Fake News: Influencers Didn’t Kill Journalism. Wall Street Did. 

    CREATOR NEWSLETTER Issue #208 | February 1, 2024 Two weeks ago, the 30-year-old music news and review site Pitchfork was folded unceremoniously into GQ, gutting its staff. Conde Nast, the parent company of GQ, which acquired the venerated music site in 2015 — had its chief content officer Anna Wintour announce the layoffs during a…

    By

    Drew Grant

  • Even the Top 4% of Creators Want a Union

    Even the Top 4% of Creators Want a Union

    CREATOR NEWSLETTER Issue #207 | January 30, 2024 Tomorrow morning, creator commerce platform Kajabi is releasing a new study examining 2,000+ high-earning creators across the world who make over $100,000 per year. The study covers some of the various “strategies, behaviors, mindsets, and demographics” that set six-figure-earning creators apart from the rest of the crowd.…

    By

    Grace Stanley

  • Do We Need a Reverse Adpocalypse?

    Do We Need a Reverse Adpocalypse?

    CREATOR NEWSLETTER Issue #206 | January 25, 2024 Deja-tube: no, it’s not the weird feeling one gets while watching Doja Cat’s “Demons” video. It’s the uncanny sensation after seeing a YouTube ad in clear, flagrant defiance of the platform’s policies show up on one channel and suddenly seeing it everywhere.  Whether it’s fleshlights, celebrity AI-generated…

    By

    Drew Grant