How to Defeat the Algorithm’s Gaping Maw

CREATOR NEWSLETTER


Presented by:

At every VidCon I’ve attended, someone mentions the name Paddy Galloway. It’s not a name most people recognize, but for creator economy conference goers, spending time scrolling through Galloway’s tweets is a bit of a rite of passage.

Galloway himself isn’t exactly the one in the spotlight, but his strategy is. He is regarded in the industry as one of the top YouTube growth experts, working with clients like PrestonPlayz (15.8m subscribers), Loverfella (3.2m subscribers), and the one and only MrBeast (308m subscribers). On his X account, Galloway frequently shares advice for YouTubers.

Passionfruit writer John-Michael Bond read a bunch of Galloway’s tweets about building an audience from scratch so you don’t have to. All that knowledge is compiled into this nifty guide about “defeating the algorithm’s gaping maw.” If you make cool stuff on the internet and want to build an audience, it’s always nice to take some cues from the experts.


TIPS & TRICKS

Paddy Galloway’s 12-Step Process for Building a New YouTube Channel in a Year

Paddy Galloway with youtube background

Ready to expand your reach—and earnings? Turn your knowledge into an online course today.

Teachable creators average six figures in lifetime earnings, thanks to the platform’s easy, customizable digital products. From courses and coaching to memberships and community, start generating income you can count on today.


IN THE BIZ


PLATFORMS

YouTube Should Bring Back the Dislike Count

In 2021, YouTube made the dislike count private across the platform. It’s time to bring it back. 

By Steven Asarch, Passionfruit Contributor


PLATFORMS

Meta Tries To Strike Deals With Hollywood Stars for AI Projects

Meta is offering millions to secure AI voice projects with celebrities like Judi Dench and Awkwafina. 

By Charlotte Colombo, Passionfruit Contributor


UPCOMING EVENTS


CHARLI MADE ME DO IT

Content for Creators.

News, tips, and tricks delivered to your inbox twice a week.

Newsletter Signup

Latest Newsletters

  • The War of Art – A SXSW Dispatch

    The War of Art – A SXSW Dispatch

    CREATOR NEWSLETTER Issue #220 | March 14, 2024 THE COMMENTS SECTION “The counterfeit innovator is wildly confident. The real one is scared to death.” – James Del, Publisher NOTED BY LON HARRIS How X Could Make Itself More Creator-Friendly Some big changes are required for the company’s latest pivot. By Lon Harris, Passionfruit Contributor → READ…

  • Tik(tok) Tik(tok)…Boom Goes the Creator Economy

    Tik(tok) Tik(tok)…Boom Goes the Creator Economy

    CREATOR NEWSLETTER Issue #219 | March 12, 2024 THE COMMENTS SECTION “Congress managing to agree to ban TikTok, but NOT to raise minimum wage, insist on a ceasefire or literally anything worthwhile looks almost funny at first. What incompetence! But it’s not that. TikTok is being used to organize and spread news in real time.…

  • Imagining a Post-TikTok World

    Imagining a Post-TikTok World

    CREATOR NEWSLETTER Issue #218 | March 7, 2024 THE COMMENTS SECTION “This bill is an outright ban of TikTok, no matter how much the authors try to disguise it. This legislation will trample the First Amendment rights of 170 million Americans and deprive 5 million small businesses of a platform they rely on to grow…