How to Defeat the Algorithm’s Gaping Maw

CREATOR NEWSLETTER


Presented by:

At every VidCon I’ve attended, someone mentions the name Paddy Galloway. It’s not a name most people recognize, but for creator economy conference goers, spending time scrolling through Galloway’s tweets is a bit of a rite of passage.

Galloway himself isn’t exactly the one in the spotlight, but his strategy is. He is regarded in the industry as one of the top YouTube growth experts, working with clients like PrestonPlayz (15.8m subscribers), Loverfella (3.2m subscribers), and the one and only MrBeast (308m subscribers). On his X account, Galloway frequently shares advice for YouTubers.

Passionfruit writer John-Michael Bond read a bunch of Galloway’s tweets about building an audience from scratch so you don’t have to. All that knowledge is compiled into this nifty guide about “defeating the algorithm’s gaping maw.” If you make cool stuff on the internet and want to build an audience, it’s always nice to take some cues from the experts.


TIPS & TRICKS

Paddy Galloway’s 12-Step Process for Building a New YouTube Channel in a Year

Paddy Galloway with youtube background

Ready to expand your reach—and earnings? Turn your knowledge into an online course today.

Teachable creators average six figures in lifetime earnings, thanks to the platform’s easy, customizable digital products. From courses and coaching to memberships and community, start generating income you can count on today.


IN THE BIZ


PLATFORMS

YouTube Should Bring Back the Dislike Count

In 2021, YouTube made the dislike count private across the platform. It’s time to bring it back. 

By Steven Asarch, Passionfruit Contributor


PLATFORMS

Meta Tries To Strike Deals With Hollywood Stars for AI Projects

Meta is offering millions to secure AI voice projects with celebrities like Judi Dench and Awkwafina. 

By Charlotte Colombo, Passionfruit Contributor


UPCOMING EVENTS


CHARLI MADE ME DO IT

Content for Creators.

News, tips, and tricks delivered to your inbox twice a week.

Newsletter Signup

Latest Newsletters

  • 🎀 TikTok’s Beloved Bimbo Music Star

    🎀 TikTok’s Beloved Bimbo Music Star

    CREATOR ECONOMY NEWSLETTER Issue #113 | Mar. 2, 2023 Today, we’re featuring two incredibly iconic TikTok creators in interviews jampacked with useful advice, tips, tricks, and wisdom.  First, explore the story of Chrissy Chlapecka, TikTok’s beloved bimbo-turned-musician who has over 5 million TikTok followers. In an interview with Passionfruit, Chlapecka spoke on the evolution of…

  • 👀Influencer Insiders You Need To Follow

    👀Influencer Insiders You Need To Follow

    CREATOR ECONOMY NEWSLETTER Issue #112 | Feb. 28, 2023 If you want to flourish in social media, it’s important to realize audiences are not monolithic. There’s no one size fits all approach for viewers—especially in a world as hyper-focused as social media. Since the dawn of social media, Black creators have been at the forefront…

  • 🙌 10 Creators To Follow This Black History Month

    🙌 10 Creators To Follow This Black History Month

    CREATOR ECONOMY NEWSLETTER Issue #111 | Feb. 23, 2023 Black History Month is celebrated every February, but in the creator economy, there are trailblazers who are redefining what it means to be an influencer every day, week, and month of the year.  To celebrate these Black role models and mold-breaking artists on social media, the…