How to Defeat the Algorithm’s Gaping Maw

CREATOR NEWSLETTER


Presented by:

At every VidCon I’ve attended, someone mentions the name Paddy Galloway. It’s not a name most people recognize, but for creator economy conference goers, spending time scrolling through Galloway’s tweets is a bit of a rite of passage.

Galloway himself isn’t exactly the one in the spotlight, but his strategy is. He is regarded in the industry as one of the top YouTube growth experts, working with clients like PrestonPlayz (15.8m subscribers), Loverfella (3.2m subscribers), and the one and only MrBeast (308m subscribers). On his X account, Galloway frequently shares advice for YouTubers.

Passionfruit writer John-Michael Bond read a bunch of Galloway’s tweets about building an audience from scratch so you don’t have to. All that knowledge is compiled into this nifty guide about “defeating the algorithm’s gaping maw.” If you make cool stuff on the internet and want to build an audience, it’s always nice to take some cues from the experts.


TIPS & TRICKS

Paddy Galloway’s 12-Step Process for Building a New YouTube Channel in a Year

Paddy Galloway with youtube background

Ready to expand your reach—and earnings? Turn your knowledge into an online course today.

Teachable creators average six figures in lifetime earnings, thanks to the platform’s easy, customizable digital products. From courses and coaching to memberships and community, start generating income you can count on today.


IN THE BIZ


PLATFORMS

YouTube Should Bring Back the Dislike Count

In 2021, YouTube made the dislike count private across the platform. It’s time to bring it back. 

By Steven Asarch, Passionfruit Contributor


PLATFORMS

Meta Tries To Strike Deals With Hollywood Stars for AI Projects

Meta is offering millions to secure AI voice projects with celebrities like Judi Dench and Awkwafina. 

By Charlotte Colombo, Passionfruit Contributor


UPCOMING EVENTS


CHARLI MADE ME DO IT

Content for Creators.

News, tips, and tricks delivered to your inbox twice a week.

Newsletter Signup

Latest Newsletters

  • 💪 VidCon: Best Tips for Sustaining and Scaling Your Career

    💪 VidCon: Best Tips for Sustaining and Scaling Your Career

    CREATOR ECONOMY NEWSLETTER Issue 47 | June 30, 2022 We’re continuing with our VidCon takeaways today, with Passionfruit reporter Grace Stanley writing about the best advice and tools they saw at the conference. In case you missed the Tuesday newsletter, you can find it here. In it, you’ll find how creators mitigate burnout and how…

  • 🔥 VidCon: Internet OGs Share How They Fight Burnout

    🔥 VidCon: Internet OGs Share How They Fight Burnout

    CREATOR ECONOMY NEWSLETTER Issue 46 | June 28, 2022 Happy Tuesday! Beginning today, we’ll be bringing you two newsletters per week (although, as a programming note, we will be skipping July 5 to account for the holiday). This week, we’re sharing some of our dispatches from VidCon, which returned to Anaheim after three years away…

  • 💫 How Smosh Survived 16 Years of the Internet

    💫 How Smosh Survived 16 Years of the Internet

    CREATOR ECONOMY NEWSLETTER Issue 45 | June 23, 2022 Together with: … Yesterday marked the start of VidCon, and the Passionfruit team is here to give you the rundown of what’s going on in Anaheim. After nearly three years away due to the pandemic, the conference is back, and the energy is chaotic. From legendary…