Streamers Rally Against ‘Anti-Creator’ Policies From Twitch

CREATOR NEWSLETTER


Just 24 hours after announcing a sweep of stringent restrictions on branded content on Tuesday, Twitch backtracked Wednesday, removing the changes due to creator backlash. Creators were furious at the new policies, rightfully calling the changes “anti-creator” for making sponsorships far more difficult and expensive for streamers to implement.

Another controversial Twitch clause, which banned simulcasting on platforms like YouTube and Kick, also went viral yesterday. The two controversies led streamers like Ninja to speak out against Twitch, threatening to leave. This week, contributor Steven Asarch provides a full breakdown of what went down and why creators are so riled up. 

Writer Lon Harris also provides a thoughtful analysis on labor organizing this week, touching on why the narrative crafted by Twitch streamers was so effective in changing the platform’s policies. He explains what creators can learn about narrative-crafting from the ongoing Writers Strike—the power of storytelling and the power of people collide.

Also from contributor Steven, we have a fantastic analysis piece on what went down with the infamous FaZe Clan. Once esports’ most highly valued org, the group is now ridden with infighting, unhappy creators, misogyny, and economic downfall. Read more about it below


NEWS

‘These limitations are going to push content creators away’: Streamers are furious at Twitch’s new advertising rule change


Detail Duo is the camera app for storytellers

Detail launches their biggest update to Detail Duo on iOS yet, introducing a timeline, instant video backgrounds, and captions to help you record and edit engaging talking video faster.


COMMUNITY


IN THE BIZ


THE HIGHLIGHT

What creators can learn from the Writers Strike, Part 5: Dominating the Discourse

Creators and writers need to change the narrative.

By Lon Harris, Passionfruit Contributor


THE DARK SIDE

It was just a FaZe: What happened to gaming’s highest-valued org?

What was one of the top streaming and esports org is now a shadow of its former self.

By Steven Asarch, Passionfruit Contributor


JOB BOARD


GAMING MADE ME DO IT

Content for Creators.

News, tips, and tricks delivered to your inbox twice a week.

Newsletter Signup

Latest Newsletters

  • Is Bernie the Next Big Manfluencer?

    Is Bernie the Next Big Manfluencer?

    CREATOR NEWSLETTER Issue #332 | April 15, 2025 – Liz Plank, Passionfruit Contributor  PERSONALITIES Twitch Streamer Literally Tortures Himself For Views The stream went on for 16 hours. By Charlotte Colombo, Passionfruit Contributor → READ THE FULL STORY SPONSORED Try Out The New TikTok Ad Assistant If you’re trying to grow your TikTok audience, buying ads that extend the reach of your content…

  • Meet the Creator Running for Congress

    Meet the Creator Running for Congress

    CREATOR NEWSLETTER Issue #331 | April 10, 2025 – Taylor Lorenz, Passionfruit Contributor  LABOR Best Buy Launches Creator Program Creators can earn uncapped commission. By Charlotte Colombo, Passionfruit Contributor → READ THE FULL STORY SPONSORED Listen to Passionfruit’s Publisher on Creator Economy Live Passionfruit’s bossman James Del sat down with Brendan Gahan and Keith Bendes from Creator Economy Live! to discuss journalism’s role in the…

  • Make Your Trolls Fight Each Other

    Make Your Trolls Fight Each Other

    CREATOR NEWSLETTER Issue #330 | April 8, 2025 This past weekend, it appeared, for a brief moment, that menswear influencer Derek Guy, aka Dieworkwear, was going to physically fight someone outside the Uniqlo Store in San Francisco. “Yesterday, someone who follows me told her husband about my tweet,” he tweeted. “He came into my replies and asked…