💔 Your Marriage Counselor Is Now a TikToker

CREATOR ECONOMY NEWSLETTER


More and more creators are opting to keep their day jobs with the rise of “workplace” content. For many professionals, sharing their expertise in their given field can prove lucrative—especially on TikTok, as it rises to become a top search engine and one of the largest social media platforms for consumer spending. 

But, as these everyday workers share the intimate secrets of their professional lives online, there is an inevitable question of privacy. This dilemma reaches its peak in the case of the therapist, a position requiring a high threshold of confidentiality. 

Just in time for Valentine’s Day, Passionfruit contributor Henry Chandonnet checked in with some couples therapists who run active TikTok accounts, asking for advice on how to manage private and public life—something creators of all genres and niches struggle with.

Also, this week, check out a fantastic interview with Aliyah’s Interlude, a Black alt-fashion creator taking the internet by storm. Then, hear tips and tricks for understanding and securing UGC (user-generated content) deals with brands.


SEEKING A TREND

Your marriage counselor is now a TikToker


Get inspired and create with Wondershare

Bring your imagination to life with the Wondershare Creative Center. Access simple, convenient, and useful tools to help you create and edit viral content in minutes. See what you can create with a free trial.


ONE GREAT TIP


TIPS AND TRICKS

Meet Aliyah’s Interlude, the Black alt-fashion creator taking the internet by storm

Aliyah Bah discussed the meteoric rise of her ‘Aliyah Core’ aesthetic, sharing insight for other creators.

By Victoria Goldiee, Passionfruit Contributor


TOOLS REVIEW

woman vlogging in front of metal striped background

How to become a UGC content creator

You don’t have to be an influencer to make money creating content online.

By Rachel Kiley, Passionfruit Contributor


IN THE BIZ


TIKTOK MADE ME DO IT

Content for Creators.

News, tips, and tricks delivered to your inbox twice a week.

Newsletter Signup

Latest Newsletters

  • Fake News: Influencers Didn’t Kill Journalism. Wall Street Did. 

    Fake News: Influencers Didn’t Kill Journalism. Wall Street Did. 

    CREATOR NEWSLETTER Issue #208 | February 1, 2024 Two weeks ago, the 30-year-old music news and review site Pitchfork was folded unceremoniously into GQ, gutting its staff. Conde Nast, the parent company of GQ, which acquired the venerated music site in 2015 — had its chief content officer Anna Wintour announce the layoffs during a…

  • Even the Top 4% of Creators Want a Union

    Even the Top 4% of Creators Want a Union

    CREATOR NEWSLETTER Issue #207 | January 30, 2024 Tomorrow morning, creator commerce platform Kajabi is releasing a new study examining 2,000+ high-earning creators across the world who make over $100,000 per year. The study covers some of the various “strategies, behaviors, mindsets, and demographics” that set six-figure-earning creators apart from the rest of the crowd.…

  • Do We Need a Reverse Adpocalypse?

    Do We Need a Reverse Adpocalypse?

    CREATOR NEWSLETTER Issue #206 | January 25, 2024 Deja-tube: no, it’s not the weird feeling one gets while watching Doja Cat’s “Demons” video. It’s the uncanny sensation after seeing a YouTube ad in clear, flagrant defiance of the platform’s policies show up on one channel and suddenly seeing it everywhere.  Whether it’s fleshlights, celebrity AI-generated…