The holiday season is all about goodwill for all men, and in the holiday spirit, Patreon is introducing new features to make creators’ festive wishes come true.
What are Patreon’s new holiday creator features?
One new holiday feature Patreon introduced is fan gifting, which, as the name implies, enables fans to gift Patreon memberships to friends and loved ones as nifty, digital gift cards.
Creators will also be able to gift memberships to fans as a reward or incentive and will have the ability to customize the tier and length of the subscription.
While testing of this feature has been occurring since June 2024, it is now being rolled out more widely.
Lastly, the third feature Patreon is introducing is membership discounts, where creators can give prospective new subscribers an offer they can’t refuse.
In an email to Passionfruit, Patreon said that these new features are part of the platform’s commitment to helping creators build “sustainable creative businesses” and provide more opportunities for fan engagement.
This comes after Patreon announced a slew of creator-friendly features back in June 2024, including live content countdowns, the ability to list individual posts for sale, the ability to auto-generate sound and video clips, and the expansion of community chats.