-
🍃Cannamoms Struggle Against TikTok’s Weed Rules
CREATOR ECONOMY NEWSLETTER Issue 49 | July 12, 2022 TikTok’s cannamoms have been celebrated for their mission to break the stigma around mothers who smoke weed. A search for the hashtag #cannamom once garnered countless videos that racked up millions of views. However, in recent months, the platform has completely banned #cannamom, which was a…
-
👪 The Golden Age of YouTube Family Vlogging Is Over
CREATOR ECONOMY NEWSLETTER Issue 48 | July 7, 2022 Online content featuring children has been criticized since the days of the earliest mommy bloggers. However, it seems like audiences have become more fatigued by and critical of family content. This is likely, in part, due to the various controversies around YouTube’s biggest families like the…
-
💪 VidCon: Best Tips for Sustaining and Scaling Your Career
CREATOR ECONOMY NEWSLETTER Issue 47 | June 30, 2022 We’re continuing with our VidCon takeaways today, with Passionfruit reporter Grace Stanley writing about the best advice and tools they saw at the conference. In case you missed the Tuesday newsletter, you can find it here. In it, you’ll find how creators mitigate burnout and how…
-
🔥 VidCon: Internet OGs Share How They Fight Burnout
CREATOR ECONOMY NEWSLETTER Issue 46 | June 28, 2022 Happy Tuesday! Beginning today, we’ll be bringing you two newsletters per week (although, as a programming note, we will be skipping July 5 to account for the holiday). This week, we’re sharing some of our dispatches from VidCon, which returned to Anaheim after three years away…
-
💫 How Smosh Survived 16 Years of the Internet
CREATOR ECONOMY NEWSLETTER Issue 45 | June 23, 2022 Together with: … Yesterday marked the start of VidCon, and the Passionfruit team is here to give you the rundown of what’s going on in Anaheim. After nearly three years away due to the pandemic, the conference is back, and the energy is chaotic. From legendary…
-
💰 YouTube Drama Leads to Demonetization
CREATOR ECONOMY NEWSLETTER Issue 44 | June 16, 2022 Creators have struggled against YouTube’s strike system and demonetization processes for years. Following the 2017 Adpocalypse, YouTube began vigilantly taking ads off of videos considered to be brand unsafe. This, coupled with a copyright strike system that can often be abused, has left creators extra cautious…
-
🎮 Paving the Way for Black Women in Gaming
CREATOR ECONOMY NEWSLETTER Issue 43 | June 9, 2022 Gaming is often a hostile environment for women and people of color. However, while gaming remains predominantly white and male, a recent study from NewZoo shows there is demand for more diversity in the industry and for companies to commit to curbing hate toward minority gamers.…
-
💸 Would You Tell This TikToker How Much You Make?
CREATOR ECONOMY NEWSLETTER Issue 42 | June 2, 2022 The Great Resignation persists as people continue to demand better compensation and working conditions from their jobs. Workers at massive companies like Amazon, Apple, and Starbucks are pushing to unionize for more benefits and protections after the devastation of the COVID-19 pandemic. A Pew Research Center…
-
🕹️ TikTok Mega-Star Launches Web3 Gaming Company
CREATOR ECONOMY NEWSLETTER Issue 41 | May 26, 2022 Like most ventures on the blockchain, play-to-earn gaming has been met with a lot of skepticism. In addition to the environmental impact and volatility of the crypto market at-large, gamers have brought up concerns unique to play-to-earn gaming. Critics say these games are costly to enter,…
-
The Appeal of Hours-Long YouTube Recaps
CREATOR ECONOMY NEWSLETTER Issue 37 | April 28, 2022 As I write this, I am three hours deep into YouTuber Quinton Hoover’s first iCarly recap, which clocks in just under five hours. If you think that’s bizarre, it’s not as unusual as it seems. Uber-long YouTube videos like Hoover’s have risen in popularity over the past couple…
