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The Never-Ending Scandals at the Center of Esports Winter
Constant scandals related to VC funding have destroyed the goodwill in esports.
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Worried About the Boom of AI Influencers? Don’t Be
AI influencer Noonoouri just got a record deal. But virtual creators have yet to garner the staying power of actual human ones.
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Pat McAfee is the Newest Disney Prince
The YouTube star and former NFL punter brings his show to the big leagues with the Disney-owned ESPN.
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Are Reaction Videos Fair Use?
How should reaction video creators react to copyright strikes on their channel?
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The Dos and Don’ts of TikTok Shop
Viewers are already sick of the ads. Here’s how to win them over.
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How to Become an Influencer: A Beginner’s Guide
You don’t have to have a million followers to get started as an influencer.
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An Online Squabble Asks: Did MrBeast and His Copycats ‘Ruin’ YouTube’s Culture?
The quick feud between JackSepticEye and MrBeast brings up a bigger topic about YouTube’s algorithmic impact.
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Celebrate (Creator) Labor Day!
Here are some of our favorite stories about the creative individuals that make this industry possible.
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We Tried Five Platforms for Micro Influencers Seeking Brand Deals and Found the Ones Worth Your Time
Are these platforms right for you?
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Why Big Dairy and Big Oil Are Turning To Influencer Marketing
How MilkPEP, Shell and ExxonMobil are using social media to entice young people.