How to Defeat the Algorithm’s Gaping Maw

CREATOR NEWSLETTER


Presented by:

At every VidCon I’ve attended, someone mentions the name Paddy Galloway. It’s not a name most people recognize, but for creator economy conference goers, spending time scrolling through Galloway’s tweets is a bit of a rite of passage.

Galloway himself isn’t exactly the one in the spotlight, but his strategy is. He is regarded in the industry as one of the top YouTube growth experts, working with clients like PrestonPlayz (15.8m subscribers), Loverfella (3.2m subscribers), and the one and only MrBeast (308m subscribers). On his X account, Galloway frequently shares advice for YouTubers.

Passionfruit writer John-Michael Bond read a bunch of Galloway’s tweets about building an audience from scratch so you don’t have to. All that knowledge is compiled into this nifty guide about “defeating the algorithm’s gaping maw.” If you make cool stuff on the internet and want to build an audience, it’s always nice to take some cues from the experts.


TIPS & TRICKS

Paddy Galloway’s 12-Step Process for Building a New YouTube Channel in a Year

Paddy Galloway with youtube background

Ready to expand your reach—and earnings? Turn your knowledge into an online course today.

Teachable creators average six figures in lifetime earnings, thanks to the platform’s easy, customizable digital products. From courses and coaching to memberships and community, start generating income you can count on today.


IN THE BIZ


PLATFORMS

YouTube Should Bring Back the Dislike Count

In 2021, YouTube made the dislike count private across the platform. It’s time to bring it back. 

By Steven Asarch, Passionfruit Contributor


PLATFORMS

Meta Tries To Strike Deals With Hollywood Stars for AI Projects

Meta is offering millions to secure AI voice projects with celebrities like Judi Dench and Awkwafina. 

By Charlotte Colombo, Passionfruit Contributor


UPCOMING EVENTS


CHARLI MADE ME DO IT

Content for Creators.

News, tips, and tricks delivered to your inbox twice a week.

Newsletter Signup

Latest Newsletters

  • RIP My Idolization of Drew Barrymore

    RIP My Idolization of Drew Barrymore

    CREATOR NEWSLETTER Issue #167 | Sept. 12, 2023 As a baby of the late 1990s, I first met Drew Barrymore as a fairy princess in “Ever After.” She was my grungey teenage fashion mentor. And as a fellow little girl frightened and delighted by extraterrestrials, I loved her in “E.T.” My parasocial relationship with Barrymore…

  • How Late Night Hosts are Coping with the Strikes: The Good, the Fallon and Whatever Is Going On with Bill Maher

    How Late Night Hosts are Coping with the Strikes: The Good, the Fallon and Whatever Is Going On with Bill Maher

    CREATOR NEWSLETTER Issue #166 | September 7, 2023 The members that make up the Writers Guild of America are as much content creators as those who appear in front of the screen, but without the glimmer of celebrity to keep them in the news cycle. The fact that they’ve been on strike for 128 days…

  • Cold Anger and Cool Labor Fall

    Cold Anger and Cool Labor Fall

    CREATOR NEWSLETTER Issue #165 | Sept 5, 2023 This Labor Day weekend, I decided to return to a book that once changed my thinking about political organizing when I was in college. “Cold Anger” follows a successful social justice organizing campaign from activists Saul Alinsky, Ed Chambers, and Ernie Cortes, and the Industrial Areas Foundation…