CREATOR ECONOMY NEWSLETTER
Issue 78 | October 25, 2022
After 78 issues and over a year of producing creator-focused content for Passionfruit, this is my last note to you, dear readers! To be clear, Passionfruit isn’t going anywhere—just me. From this point forward, the newsletter will be helmed by a familiar face (err, name): Grace Stanley.
We’ve strived to demonstrate the highs and lows of the creator economy, providing advice from top creators on how to navigate the space, suggesting tools for beginners, and sharing news pertaining to important issues in the creator world. It has been—and continues to be—crucial for us to bring you stories from underrepresented communities and areas of the creator space. There is plenty more to come as Passionfruit grows, and I hope you will continue to follow our journey through the creator economy as you pursue yours.
The featured story in today’s newsletter touches on some of the serious issues we will continue to confront as the creator space grows in power and influence. Top Minecraft creator Dream, who recently made headlines for revealing his identity, was accused of grooming by two fans who say they were minors at the time. Passionfruit contributor Steven Asarch provides a timeline of the allegations below.
– Daysia Tolentino, Passionfruit Editor
THE HIGHLIGHT
Minecraft creator Dream accused of grooming by 2 former fans
Dream denied the allegations.
By Steven Asarch, Passionfruit Contributor
SPONSORED
Courses designed with content creators in mind
Take a seat in Nas Academy’s virtual classroom and learn valuable skills to supercharge your content creation business. The flagship Creator Accelerator Program promises to help you grow your social media reach tenfold in just five months. Join the waitlist or check out some of Nas Academy’s other courses to build something unforgettable.
ONE GREAT TIP
“I try to go Live on a semi-regular basis, which I think gives us a chance to just hang out in a less formal capacity.”
—TikToker Kadija Moulton on maintaining their relationship with fans. Read more in our October 2021 interview.
TIPS & TRICKS
YouTubers Chad Wild Clay and Vy Qwaint share the importance of risk-taking and reinvention on social media
“You have to be willing to update your content, try new things, even change to completely new formats.”
By Grace Stanley, Passionfruit Reporter
TOOLS REVIEW
5 microphones perfect for ASMR creators
Sounds in ASMR videos are delicate and listeners need to be able to hear them properly.
By Rachel Kiley, Passionfruit Contributor
IN THE BIZ
- Turns out Emmanuel the emu didn’t have the avian flu after all! (via NBC News)
- Andrew Tate’s Hustler University 2.0 reportedly has over 200,000 paid subscribers. (via Buzzfeed News)
- Bryan Thoensen is leaving TikTok to lead Spotify’s talk creator content and partnerships team. (via Variety)
TIKTOK MADE ME DO IT
A delicious and crunchy focaccia au gratin!
