💔 Your Marriage Counselor Is Now a TikToker

CREATOR ECONOMY NEWSLETTER


More and more creators are opting to keep their day jobs with the rise of “workplace” content. For many professionals, sharing their expertise in their given field can prove lucrative—especially on TikTok, as it rises to become a top search engine and one of the largest social media platforms for consumer spending. 

But, as these everyday workers share the intimate secrets of their professional lives online, there is an inevitable question of privacy. This dilemma reaches its peak in the case of the therapist, a position requiring a high threshold of confidentiality. 

Just in time for Valentine’s Day, Passionfruit contributor Henry Chandonnet checked in with some couples therapists who run active TikTok accounts, asking for advice on how to manage private and public life—something creators of all genres and niches struggle with.

Also, this week, check out a fantastic interview with Aliyah’s Interlude, a Black alt-fashion creator taking the internet by storm. Then, hear tips and tricks for understanding and securing UGC (user-generated content) deals with brands.


SEEKING A TREND

Your marriage counselor is now a TikToker


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ONE GREAT TIP


TIPS AND TRICKS

Meet Aliyah’s Interlude, the Black alt-fashion creator taking the internet by storm

Aliyah Bah discussed the meteoric rise of her ‘Aliyah Core’ aesthetic, sharing insight for other creators.

By Victoria Goldiee, Passionfruit Contributor


TOOLS REVIEW

woman vlogging in front of metal striped background

How to become a UGC content creator

You don’t have to be an influencer to make money creating content online.

By Rachel Kiley, Passionfruit Contributor


IN THE BIZ


TIKTOK MADE ME DO IT

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