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Pat McAfee is the Newest Disney Prince
The YouTube star and former NFL punter brings his show to the big leagues with the Disney-owned ESPN.
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The Dos and Don’ts of TikTok Shop
Viewers are already sick of the ads. Here’s how to win them over.
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How to Become an Influencer: A Beginner’s Guide
You don’t have to have a million followers to get started as an influencer.
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An Online Squabble Asks: Did MrBeast and His Copycats ‘Ruin’ YouTube’s Culture?
The quick feud between JackSepticEye and MrBeast brings up a bigger topic about YouTube’s algorithmic impact.
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Celebrate (Creator) Labor Day!
Here are some of our favorite stories about the creative individuals that make this industry possible.
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We Tried Five Platforms for Micro Influencers Seeking Brand Deals and Found the Ones Worth Your Time
Are these platforms right for you?
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Why Big Dairy and Big Oil Are Turning To Influencer Marketing
How MilkPEP, Shell and ExxonMobil are using social media to entice young people.
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Creators Deserve a Guild. Just Not This One.
Creators deserve a guild, but the Creators Guild of America throws up some bright red flags.
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Why the Streamys Put Some Viewers to Sleep
Just trying to be YouTube’s Golden Globes might not be enough.
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Here’s Everything We Know About the New Creators Guild
This week saw the launch of the Creators Guild of America (CGA), which aims to supply the burgeoning creator field with formal support.